Learn About the Best Integration and Workflow Automation Platforms

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Automation platforms have been around for many years, but only recently started to gain traction. You’ve probably seen them mentioned in the specialized media.

Today, automation platforms are used by companies such as Salesforce, Microsoft and Google to improve the productivity of their workers by automating repetitive tasks.

Workflow integration and automation platforms are probably familiar to you. They are digital tools that simplify the management of complex business processes and enable connection to cloud applications. They can create new software products – and much more!

The phrase “time is money” is famous. And that’s precisely what process automation tools help companies with: saving time (and thus, saving money too.) There is no reason to keep wasting energy on repetitive and tedious tasks (especially when you can dedicate that time to other matters that require our creativity.)

Workflow Automation Platforms


The growth of the workflow management systems industry may be due to this. One report estimates that the workflow automation market was valued at $8.1 million in 2019, with a forecast of $39.5 million by 2027.

In today’s fiercely competitive world, companies and businesses are forced to improve all their processes, while maintaining a high level of quality in terms of output. Customers want their problems solved without too much hassle. The market offers them many options to choose from.

That’s why workflow automation and integration software is the perfect solution to streamline your workflow and implementation.

Before we look at the best options available, let’s look at a few things about these solutions.

What are integration and automation solutions?

You can improve your business processes by integrating and automating workflows through business process automation (BPA) software for example.

The tools mentioned in this article change the way companies and businesses that implement them work. Finding redundant activities and identifying areas of improvement, and then optimizing processes and automations can result in:

  • Greater overall efficiency
  • Significant time savings
  • Increased product/ service quality
  • Accelerating time to market
  • Generating more sales

A workflow automation and integration platform allows you to:

  • Task-schedule
  • Manage workflows effectively
  • Ensure smooth team collaboration
  • Strategically evaluate processes
  • Defining milestones that enable you to move tasks around will help you stay organized
  • You can share documents with others
  • Increasing employee productivity
  • Optimize resource use
  • Alert or warn administrators or users in accordance with pre-established rules
  • After each step, sync tasks
  • Rapidly adapt to changes 

If companies want to keep their teams together and achieve a more agile workflow, they must have an automation system in place. This may sound like something only large companies can afford, but it’s not true. The truth is that automation platforms are available today and are recommended for smaller companies as well.

Despite all that has been said, choosing the best automation platform for workflow integration is not a decision that can be made easily or lightly.

What are integration and automation solutions

Business goals, budget and team size must be taken into account before deciding on one platform or another. The number of automation options on the market often leads to paralysis by analysis. Which third party platform to choose? That’s a serious question.

But don’t worry; we’ve selected some of the best options to help you make a quick decision by analyzing some critical aspects of these platforms that can help you meet your needs.

The Best Integration and Workflow Automation Platforms

Is there a repetitive process in your business? You can automate it in minutes with with almost no IT help.

Until recently, most iPaaS products that connect multiple applications have been expensive and difficult to use. At an affordable price, offers the same power to small businesses, allowing them to automate their repetitive and tedious tasks.

Best Integration and Workflow Automation Platforms -

This tool is easy to use and there’s no coding involved. The drag-and-drop interface is easy to use and is intended for use by non-technical users. is used by more than 30,000 organizations worldwide, including Fortune 500 companies, but also small businesses.


A tool that integrates seamlessly with other process automation tools. We are talking about a secure form builder, with multiple applications in data collection tasks.

Are you tired of dealing with cumbersome registration forms, application forms, order forms, surveys where you are concerned about data security? 123FormBuilder allows integration with the best digital tools on the market.

The platform currently has more than 2000 optimized form templates for any type of form you can imagine. You can just grab these form templates, adjust them a little with the drag & drop editor, and publish them anywhere online.

With this tool, you will also be able to automate the data flow. 123FormBuilder connects perfectly, for example, with Salesforce data, PayPal or Mailchimp, just to mention a few integrations. You won’t have to export data manually, as these integrations help you transfer collected data from your form submissions to your preferred tools.


Zapier helps you automate your workflows by connecting your apps. It allows you to synchronize information between your web apps automatically. With Zapier, you can focus on the important aspects of your work, it’s a great advantage!

Get started with Zapier by integrating your apps, allowing them to share data with workflows called Zaps, and quickly creating processes to do more things without coding.


Zaps, for example, can connect Gmail with other apps and services you use every day.

More web apps can be connected to Zapier than to any other service, and new options are being added every week. More than 3,000 apps are supported, so you can choose and use the ones you find most useful.


IFTTT is probably familiar to you, but perhaps you don’t know exactly what it is and how it can be used.

Despite being a tool for making the most of social networks and other services by automating different tasks, IFTTT is still relatively unknown for many people. A tool like IFTTT will enable us to interact with certain programs and services in a different and more automated way.

Is there an action that, yes or yes, you always execute? Then IFTTT is for you. It is a platform that exists precisely so that we stop doing repetitive and monotonous tasks that can be automated. IFTTT is an acronym for If This, Then That. Its name is quite explicit about what this tool does.

If “one thing” happens, IFTTT will run the actions we have previously programmed and specified.

Of course, these are just some of the tools and platforms that can help you with your workflow integration and automation efforts. There are many others out there — but if you want to start out with some of the most popular tools in this segment, the ones presented here are exactly what you are looking for.

Ryan Bradman

Ryan Bradman

Guest Blogger & Outreach Expert - Interested in Writing Blogs, Articles in Business Niche | News Journalist By Profession in the United Kingdom
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